Blog 2018-01-12T20:50:50+00:00


6 Tips for How Your Company Can Successfully Leverage Social Media

By | May 1st, 2018|

Social media management has been one of the most important aspects of corporate digital marketing for more than a decade. Maintaining a consistent, relevant, and timely company presence on the major social media platforms is still one of the most effective ways to reach new audiences and reinforce existing customer relationships. Social [...]

How Digital Marketers Can Leverage Augmented Reality

By | March 28th, 2018|

Virtual Reality (VR) and Augmented Reality (AR) have experienced various degrees of popularity and success since their earliest manifestations in the mid-20th century. In the post-Pokemon Go era, however, it is time to seriously rethink their role in popular culture, entertainment, and digital marketing. In an age of short attention spans and [...]

What to Expect for Digital Marketing in 2018

By | March 2nd, 2018|

Between the Super Bowl and the Winter Olympics, 2018 has already been a busy year for digital marketers looking to spread their message to a global audience. And as technologies like artificial intelligence and virtual reality become more and more sophisticated, the very landscape of digital marketing has begun to broaden. Companies [...]

Standing Room Only for ZAG FIRST Digital Marketing Event with Rockhurst and WeWork

By | February 2nd, 2018|

Last night, ZAG FIRST Digital Marketing hosted an event with Rockhurst University and WeWork Corrigan Station for graduates of Rockhurst University. Matthew Barksdale, the founder of ZAG FIRST, received his MBA from Rockhurst. The event attracted over 100 graduates from the Kansas City Business Community. Danny O'Neill, the owner and Bean Barron [...]

ZAG FIRST Digital Marketing’s founder Matthew Barksdale Featured on Front Page of Kansas City Business Journal Newspaper

By | January 22nd, 2018|

ZAG FIRST Digital Marketing and its founder, Matthew Barksdale, were featured on the front page of the January 19th, 2018 edition of the Kansas City Business Journal newspaper. The following is the text of the article: Matthew spoke to Leslie Collins of the KC Business Journal to talk about why he sold [...]

ZAG FIRST Launch Press Release – Kansas City Entrepreneur Sells Company to Focus on Digital Marketing

By | January 11th, 2018|

The following is a press release about ZAG FIRST President Matthew Barksdale's decision to create a brand new digital marketing company: KANSAS CITY, Mo. -- January 12 2018 -- Kansas City businessman and entrepreneur Matthew Barksdale, former president of mobile strategy and development company Engage Mobile Solutions, has sold his share in [...]

Why Choose ZAG FIRST?

By | January 11th, 2018|

Let's face it: as a business leader, you are busy. You know digital marketing is worth your time and money, but your focus is on running your company, and you do not have the time or experience to effectively develop, execute, and monitor a digital marketing program. Enter ZAG FIRST. We [...]